Samantha Wheatley

Samantha is Director of Marketing at Cirrent. Previous to joining Cirrent, she led brand development at Gainsight, a company focused on customer success. Samantha is passionate about educating customers and making their lives easier.

Recent Posts

October 31, 2018 04: 37 PM Published by Samantha Wheatley

California Consumer Privacy Act

California recently passed legislation the California Consumer Privacy Act (CCPA), which beefs up protections on consumer privacy and gives more power..

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August 08, 2018 06: 36 AM Published by Samantha Wheatley

My Weekend in Smarthome Hell

I’m not sure about you but I have very little free time. Between working full time, planning a wedding, renovating our house and trying to be a good..

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March 12, 2018 10: 25 AM Published by Samantha Wheatley

Better UX for Better OOBE

Remember the good old days when you could plug in a new product and it just worked? It was a simpler time - consumer electronics products didn’t have..

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November 13, 2017 09: 15 AM Published by Samantha Wheatley

Back to Basics: The Value of ZipKey Enabling Your Connected Product

If you’ve been following our blog for awhile, you know the value of ZipKey and Cirrent’s Wi-Fi connection management solution- simple and secure WiFi..

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August 08, 2017 09: 55 AM Published by Samantha Wheatley

Guide to Great Connected Product Reviews

For every product that I buy, I will spend between 15 minutes and an hour reading online reviews. Whether it’s for a bag, a TV, a pair of sunglasses, a..

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July 26, 2017 07: 34 AM Published by Samantha Wheatley

Out-of-Box Experience: No Second Chance to Make a First Impression

First impressions matter. There are thousands of articles that talk about how much they matter -  with clients, with new friends, at work, with your..

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June 20, 2017 03: 01 PM Published by Samantha Wheatley

How Does NPS Affect Market Penetration of Connected Products?

Making better products drives revenue.  It seems obvious, yet so many connected product companies make mistakes when it comes to launching a product...

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May 11, 2017 02: 28 PM Published by Samantha Wheatley

Amazon Echo Look: Harbinger of (Internet of) Things to Come

Amazon recently announced it’s latest product: the Echo Look.  It’s essentially an Amazon Echo with a built-in camera. With the Echo Look, you can take..

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April 25, 2017 08: 17 AM Published by Samantha Wheatley

The Circle of Life… of a Connected Product

 Who doesn’t know and love the famous Lion King song, “The Circle of Life”? I suggest you hit play below while you read this post for a truly immersive..

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